This workshop is for B2B companies seeking to shift to or improve a demand generation model that integrates selling and digital marketing. It focuses on building team member capabilities in new customer acquisition, cross sell, up sell and loyalty. It enables the shift from classic B2B selling models to data-powered, digitally infused, customer relationship building.

This workshop is for B2B companies seeking to use data and digital tools to fix, redesign, or launch new customer experiences in search of competitive advantage. The focus is on building experiences that will benefit the customer and drive growth.

This workshop is for B2B companies seeking to boost their innovation competencies. We address how to establish a Venture Client Model so large organization can harness startup innovation to generate impact faster and at lower risk than via other corporate venturing approaches.