2020 State of Digital Transformation in B2B

B2B State of DT.png

This study of 170 B2B C-suite executives and digital transformation leaders includes an assessment of the impact of COVID-19 on transformation plans, priorities and investments and an examination of digital maturity based on the dimensions of leadership & culture, customer experience, marketing and sales, technology & innovation and data & artificial intelligence.

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2020 State of Digital Selling in B2B

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Altimeter’s 2020 State of Digital Marketing