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Join the authors of the recently published research study The 2020 State of Digital Transformation in B2B as they discuss key findings among 170 B2B C-suite executives and transformation leaders.
Charlene Li, Senior Fellow at Altimeter, Fred Geyer, Senior Partner at Prophet and Joerg Niessing, Marketing Professor at INSEAD will review how COVID-19 has impacted transformation initiatives and delve into the five stages of digital transformation maturity that were uncovered in the study.