SUCCESSFUL DIGITAL TRANSFORMATION IN B2B PUTS TECHNOLOGY AT THE SERVICE OF CUSTOMERS AND IN THE COMMAND OF EMPOWERED TEAMS.

 
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The 2020 State of Digital Transformation Report

Benchmarking Digital Maturity in B2B Companies

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Specific, actionable steps to drive growth in a changing digital landscape

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“This book fulfilled my need for inspiring and pragmatic transformation guidance by providing case examples and step by step answers to where to play, how to win, what to do and who to win with.”

— Lindy Hood, Chief Customer Experience Officer, Zurich Financial North America

 

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2020 State of Digital Transformation in B2B
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Altimeter’s 2020 State of Digital Marketing
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